The PTI vision:

Supply chain-wide adoption of electronic traceability

Start Here for PTI Success

The Produce Traceability Initiative (PTI) outlines 7 milestones to implementing case-level electronic traceability in the produce industry. On this website you will find the tools and resources you need to implement PTI requirements within your company. If you’re just getting started with PTI implementation, check out the GS1 US company prefix pricing information here and take a look at the milestone-specific resources here.

Next Step: PTI Checklists

If you’re already on your way with PTI implementation, here are two checklists to help you facilitate further progress: Checklist for growers/packers/shippers and Checklist for receivers/buyers.

Join the PTI Buyer Working Group!

To address the remaining implementation challenges for the PTI, the Leadership Council is calling on all buyers supporting the initiative to join the newly forming PTI Buyer Working Group. Learn more here.

About Us

The Produce Traceability Initiative, sponsored by Canadian Produce Marketing Association, GS1 US, Produce Marketing Association and United Fresh Produce Association, is designed to help the industry maximize the effectiveness of current traceback procedures, while developing a standardized industry approach to enhance the speed and efficiency of traceability systems for the future.

The PTI has a bold vision which outlines a course of action to achieve supply chain-wide adoption of electronic traceability of every case of produce.


Stay connected with the PTI and join the Offical Produce Traceability LinkedIn Group Today!

    Additional Help

Complete/Update your PTI Scorecard

Report or update your organization's current PTI status here

Wal-Mart, Sam’s Club Issue Vendor Letter

See the newly posted supplier letter here.

FSMA Update

PTI associations submitted comments to FDA on Pilot Projects for Improving Product Tracing along the Food Supply System Final Report - Read comments here and full IFT report here.

PTI Label Gallery 

To share your photos of people applying or scanning PTI labels at your facilities, please e-mail your .jpeg or .png files to


Join the PTI Buyer Working Group

Calling on all buyers supporting the initiative to join the PTI Buyer Working Group. Learn more here.


Recent Updates

Site last updated April 18, 2014

See complete list of Updates